Stop Selling Logic, Start Selling Emotions. 10 Emotional Triggers That Make People Buy!
You’ve hit your 40s. And with 40s come a protruding belly, backache, and a reminder that you’re growing old.
You look in the mirror and see a person you barely recognize. And you wonder how Tom Cruise still has abs?
Then one day, you’re scrolling through your email, deleting junk, when you see…
“Join our 40+ Fitness Program”
You delete it, but then the next one catches your eye:
“Feeling like time’s running away, and taking your strength with it?
Stop watching your belly and life going away.
You still have it in you to run with your son.
Let our 40+ Fitness Program help you turn back the clock and feel alive again.
It’s time to do this for yourself and your family.”
And you click this one.
This is the difference between selling with emotions and selling without.
In this blog, we will discuss what emotional hot buttons to target so people buy.
Remember how cigarettes were being sold from forever but Marlboro related it to Masculinity…
